Self Paced Courses Information Systems

Advanced Digital Transformation (Part 1)Coursera

This course helps students, managers, and executives understand how technology can be leveraged as a competitive advantage in contemporary times

This course is a part of the Advanced Digital Transformation Specialization

Prof. Pankaj Setia


This course offers an advanced introduction to digital transformation and the emerging trends shaping organizations and our lives. This course helps students, managers, and executives understand how technology can be leveraged as a competitive advantage in contemporary times. Further, students will learn how to organize successfully by leveraging advancements in computing technologies that enhance visualizations, connectivity, and intelligence. Students may use the course to learn how purpose acts as a force to develop and design digital products, manage production, and realize value. The course outlines instrumental purpose as such a guiding force, explains the nature of the force, and the way it should be managed

After completing this course, you will be able to:

Summarize the basics of digital transformation.

Describe the instrumental purpose that guides successful digital transformations within organizations

Explain the models employed by organizations for leveraging digital technologies for maximum impact

Understand what firms are doing to realize superior performance, by mastering the instrumental purpose of digital transformation

Course Content

Week 1: Digital Transformation: An Introduction

Week 2: Scientific Approach to Digital Transformation

Week 3: Digitally Transforming Organizations

Week 4: Mastering the Instrumental Purpose

This course is open to students and working professionals from all backgrounds

Prof. Pankaj Setia

Pankaj Setia (Ph.D. Michigan State University, 2008) is the IIMA Chair Professor, Professor of Information Systems, and Founding Chair of the Center for Digital Transformation at the Indian Institute of Management (IIM) Ahmedabad, India. He studies how organizations leverage IT applications and digital capabilities for superior organizational performance. Open-source development and diffusion is another area of interest. He is also studying the neuroscientific basis for how technology influences human choices. He teaches graduate-level courses on organizing in the digital age.

His research has been published in leading academic journals such as Information Systems Research (ISR), MIS Quarterly (MISQ), Journal of Operations Management (JOM), Decision Sciences Journal, and Journal of the Association for Information Systems (JAIS). He has featured among the top 100 researchers in the field of Information Systems, based on his publications in the top business journals (e.g., the Financial Times top 50 Journals). Also, he has been invited to give research talks or keynote speeches by universities from different countries, such as India, Chile, United States, and Singapore. In general, he has traveled across the world for academic works.

A learning path with Online@IIMA is adaptable, individualized and multifaceted. It is designed to foster an ecosystem where the learner will be capable of connecting micro modules to the core specialization - weaving the entire experience into a thorough learning opportunity towards a productive output or building sustainable solutions.

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  • Skill Level Intermediate
  • Language English
  • Certificate Yes
  • FeesFree
  • Start Date 01 Jan 2024
  • Duration 4 Weeks

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